Hubungan Keberhasilan sebagai Sumber Informasi terhadap Kualitas Layanan Kepuasan Pasien di rumah Sakit Islam Sultan Agung Banjarbaru
DOI:
https://doi.org/10.59024/jikas.v4i4.2596Keywords:
DeLone and McLean, Hospital, Patient Satisfaction, Social Media, SuccessAbstract
Background: Social media users worldwide have reached 1.07 billion, with 167 million users in Indonesia. The Instagram account of Sultan Agung Islamic Hospital (RSI) Banjarbaru has 35,100 followers, yet the relationship between social media success as an information source, based on the DeLone and McLean information system success model, and patient satisfaction has not been examined. Objective: To determine the relationship between social media success as an information source and patient satisfaction at RSI Sultan Agung Banjarbaru based on the DeLone and McLean model. Methods: A quantitative cross-sectional study was conducted among 96 outpatients selected through accidental sampling and analyzed using the Spearman Rho test. Results: Most respondents rated social media success as high (47.9%) and patient satisfaction as very satisfied (60.4%). A significant relationship was found between social media success and patient satisfaction (p=0.000; r=0.393). Conclusion: Social media success as an information source was significantly associated with patient satisfaction, consistent with the DeLone and McLean model; higher success was associated with greater patient satisfaction. The hospital is advised to maintain and optimize social media as an information channel.
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